NOWWA Coffee – Ranked Among the Top 5 Global Coffee Chains

Founded in 2019, NOWWA Coffee opened its first store in Shanghai, a city renowned for having the highest number of coffee shops in the world. To date, we have opened over 10,000 stores, serving customers in more than 300 cities (including Macau). With our ongoing expansion into Southeast Asia and Australia, NOWWA Coffee has officially secured its place among the Top 5 global coffee chains. We have established a comprehensive, fully integrated supply chain that encompasses proprietary coffee plantations, in-house roasting facilities, and a self-managed warehousing and distribution system, ensuring end-to-end quality control from the farm to the cup.

Amid the growing trend of tea-ification in the coffee industry, NOWWA pioneered a new brand positioning: Say No to High Calories. Every product innovation and iteration is strictly aligned with the principles of healthy food—specifically zero sugar, low fat, and low calories—to perfectly meet the evolving health-conscious demands of modern consumers. Driven by our unique brand positioning, premium product quality, and extensive market coverage, NOWWA Coffee continues to lead the charge in the healthy coffee sector.